McDonald's was created in 1948 by brothers Maurice 'Mac' and Richard 'Dick' McDonald who had moved to California in 1920 from New England. The pair opened their first eatery in 1937 and in 1940 moved it to San Bernardino. They followed the usual pattern of the drive-ins of the day by employing a legion of carhops who served an extensive menu of items from their octagonal stand. By the late 1940s changing economics spurred them to rethink their business model.
In October of 1948 the McDonald brothers closed their drive-in, fired their carhops, simplified the menu, reorganized the kitchen, and invented the 'SPEEDEE SERVICE SYSTEM' emphasizing speed, lower prices and volume. Their reworked drive-in opened on December 12, 1948 and was radical for its day, for customers had to learn how to serve themselves! Once patrons caught on the new concept became a run-away success attracting the attention of the restaurant industry and fortune seekers. The McDonalds began franchising in 1953 and in 1954 were visited by Multimixer salesman Ray Kroc who became a licensee opening his first McDonald's on April 15, 1955. Kroc and what became the modern McDonald's Corporation bought out the McDonald brothers for $2.7 million in 1961 and the rest as they say is history.
Benefits
What Is Self Service Kiosk Machine
- Ability to perform repairs on select Apple products
- Maintain control of the installed base of products, quality and time of the entire repair process
- Access to Apple's service parts, exclusive diagnostic tools, and systems
- Next day shipment of replacement product, subject to parts availability and account status
- Access to Apple's online technical and account management support functions
- Access to support resources including: training modules, technical guides, support articles, invoicing/statements, performance metrics, and real-time chat and email support from Apple
- Two complimentary vouchers for initial certification
Requirements
- A minimum combined installed base of 1000 Apple products (iPhone, iPad, iPod and Mac); proof of purchase required
- Depending on the product line, participants are required to have at least one technician complete the Apple Certified Macintosh Technicians (ACMT) Certification and/or at least one technician complete the iOS Qualification within 90 days of account setup
- Procure and maintain a dedicated diagnostic server and 2D barcode scanner, in addition to workbench, standard and specialized repair tools, appropriate gear to ensure Electrostatic Discharge (ESD) Safety Compliance including grounded bench coverings, technician wrist straps and an ESD testing apparatus
- Repairs must exclusively use genuine Apple parts purchased directly from Apple whether the product is in or out of warranty
- Participants can utilize the program for Apple products owned by their organization; no third party’s products, warranties or accessories may be serviced through this program
- Maintain a service account in good standing with Apple that has an established line of credit
- May not perform repair work for hardware covered by non Apple branded warranties
- No first-year or annual fees to participate in the program
- Apple self-paced training is provided online without additional charge
- Apple certification exams beyond initial two voucher allocation provided during account setup